Cross-Media Marketing

Combine Multiple Media to Increase Results

Use Direct Mail and Email Marketing to improve response rates, maintain customer retention, increase orders and increase your Return On Investment (ROI).

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Variable Data Printing

Personal URL Marketing

Email Marketing

Return on Investment

Cross-Media Marketing

Marketing Solutions

Digital Storefront

Promotional Products

Features include:

Personalized URLs
Dynamic Landing Pages
Personalized Emails
Postal tracking with IMBs
Reporting and Analysis
Integrated Contact Management

71% of consumers prefer to receive product offers via US mail.*

52% of people prefer to respond to direct marketing online.*

*Study conducted by the Direct Marketing Association (DMA).

Configurable Format
User-defined domains
User-defined separator
Web-friendly PURL format

Offer specific Landing Pages
Personalize content for each visitor
Surveys & Web forms
Drive prospects through conversion funnel

Delivery Tracking & Confirmation
Generate IMBs on the Web
Receive in-home delivery confirmation
Coordinated follow-up based on delivery
Email Triggers on delivery confirmation

High-volume broadcast capability
100% CAN-SPAM Compliant
Broadcast Attractive Email Messages
Personalize Messages to each recipient
Display profile-specific conditional content
Customize messages by list segment
Send emails based on event triggers

Manage contacts, leads, accounts
Manage opportunities
Salesforce Integration
Integrate leads/contacts into Campaigns

Manage single campaigns, or a portfolio of campaigns
Drill into campaigns or view Quick Stats
Powerful Easy-to-use Reporting
Reporting Access Levels